HubSpot bills Sales Hub per seat and adds a mandatory onboarding fee on its two upper tiers. Here the CRM is not a separate subscription: it is a module of the agency workspace, priced with the workspace itself. These are two different depths of CRM and two very different ways of paying for one.
Two ways to buy a CRM
Comparing these two tools feature by feature would be dishonest, because HubSpot is a complete sales CRM and here the CRM is one part of a product that does other things. What can be compared fairly is the structure: which unit gets multiplied on the invoice, which costs sit outside the monthly price, and which work each one actually covers.
| HubSpot Sales Hub | GoFeed | |
|---|---|---|
| The unit that gets multiplied | The user seat | The workspace |
| Mandatory onboarding fee | Yes, from the middle tier up | No |
| Deals, contacts and meetings | Yes | Yes, in agency workspaces |
| Outbound email sequences | Yes | No |
| Deal scoring | Yes, from the middle tier up | No |
| Call minutes included | Yes, published per plan | No |
| Publishing to social networks | Not on its pricing page | Yes, on fourteen networks |
| Invoicing with your series, VAT and IRPF | Not on its pricing page | Yes, in agency workspaces |
| Free plan anyone can sign up for | Yes, up to two users | No: a 14-day trial, card required, nothing charged until day 15 |
Not one cell in that table is an opinion. The middle column comes from the Sales Hub pricing page and the right one from this product's module catalogue. What the table does not say is how much each difference weighs, and for that it has to be turned into money.
What HubSpot costs today
The Sales Hub ladder is published in dollars, on a page whose currency selector offers no euros: the Spanish version of that page returned an error on the day it was read, and the currency parameter changed nothing. So the columns below are in the currency HubSpot publishes them in, unconverted, and they are per seat and per month.
| Plan | Per seat per month, billed monthly | Per seat per month, billed annually | Onboarding fee |
|---|---|---|---|
| Free | $0 | $0 | None |
| Starter | $20 | $7 | None |
| Professional | $100 | $90 | $1,500 one off |
| Enterprise | Not published | $150 | $3,500 one off |
Prices checked on 8 September 2026: HubSpot Sales Hub.
The free plan runs to two users and leaves HubSpot branding on the emails. Starter removes it. The arithmetic that actually decides things is a small team's: five salespeople on Professional billed annually is $450 a month, $5,400 a year, plus $1,500 of onboarding in year one. The sixth salesperson joining in January adds $1,080 to the year, and nobody changed plan or asked for a new feature. Somebody simply joined.
That is not a criticism of the model, it is the model. A per seat CRM makes sense when every seat sells and the CRM is the tool they sell with, because then the cost grows alongside the selling capacity. It stops making sense when half the team only needs to read a record now and then.
The onboarding fee and the credits
Two costs live outside the monthly price, and they are worth having in front of you before anybody signs.
The first is the onboarding fee. It is mandatory from the middle tier up, paid once, and printed on the page itself. HubSpot deserves credit for publishing the exact amount rather than letting you discover it on the third sales call, because almost nobody in this category does. But it is a real cost, and in the first year of a five person team it is roughly a quarter of the bill.
The second is credits. Each plan includes a monthly allowance, 500 on Starter, 3,000 on Professional and 5,000 on Enterprise, which feeds the metered features. What you do not use does not roll over, and what you run short of tops up at a cent per credit. Call minutes are published too, 3,000 on Professional and 12,000 on Enterprise, which is an unusual level of detail and a gift to anybody who has to write a budget.
The practical reading of those two is that the per seat price is not the price. It is the starting point, to which you add an amount that depends on how much you use the product and how many people touch it, and both variables grow exactly when the business is going well. A serious annual budget for HubSpot is made of three numbers rather than one: the seats you will have in December, the first year onboarding, and the credit allowance you are going to run out of.
Seats plus onboarding, against one workspace rate
Two ladders say different things until they are set at the same height. Side by side, the argument stops being about features and becomes one about what multiplies each invoice on the day the seventh person joins.
What HubSpot Sales Hub costs
- Starter, per seat per month
- $20
- Professional, per seat per month
- $100
- Professional, onboarding fee
- $1,500 one off
- Enterprise, onboarding fee
- $3,500 one off
What it costs here
- Agency Base
- 79 €
- Agency Pro
- 199 €
- Agency Max
- 399 €
Our figures are read from the live catalogue, which is why they are not written into the article: the pricing page.
The two columns do not measure the same thing, and that is worth saying before anybody starts adding up. The left one is in dollars, per seat and per month, so it has to be multiplied by the people who join, then added to the first year onboarding fee, then added to whatever credits get burned above the included allowance. The right one is the whole workspace, in euros and including VAT, the value added tax charged in Spain, with no per seat charge, no setup fee and nothing charged per published post.
What fits in neither column is the part that actually decides. On HubSpot's side, depth: sequences, workflows, deal scoring, metered calls, and a free tier anyone can sign up for that has no equivalent here. On ours, the other thirteen pieces of the workspace, from the fourteen network calendar to invoices carrying your own numbering series, your VAT regime and your IRPF withholding, which no standalone CRM is going to solve for you.
What the CRM here is, and who gets it
It is worth saying what it is before somebody buys it expecting something else. The CRM in this product is deals, contacts and meetings, sitting next to the clients and brands the workspace already runs, and wired to the quotes, contracts and invoices that come out of those deals. That wiring is the reason it exists: the quote a client accepts becomes the contract you sign and the invoice you issue with your own numbering series, your VAT regime, and your IRPF withholding, the Spanish income tax retention, where one applies.
Now the other half. There are no outbound email sequences, no campaigns, no automatic deal scoring and no saved views. There is no CSV import from the interface either, although the tool set your own assistant uses does include a bulk upload. If your team lives in the pipeline eight hours a day, that list of absences is going to hurt, and it is better read here than discovered in week two.
There is one more restriction and it is about audience rather than plan. The CRM is a feature of agency workspaces, like the client portal and the commercial documents. A creator or a brand that manages itself does not get it, because in that model nobody third party is contracting the work. What the module holds exactly is on the CRM page, and how it runs in an agency's week is in the CRM for agencies guide.
How it is paid for here
Everything in this article happens in one place in GoFeed.
Try it freeThe price belongs to the workspace, not to the seat. Limits are workspace wide, so salesperson number six arrives without moving the invoice, and the junior who only reads records costs nothing either. There is no setup fee and no minimum term, amounts include VAT, the Spanish value added tax, and nothing is charged per published post.
A plan carries five quotas and four of them are hard: members, storage, connected social accounts and ad accounts. Hit any of those four and the system stops and says so. The fifth is the contacts reached by the DM automation, the only soft one, and outside the entry tier it has no ceiling at all. On the entry tier a cap remains that blocks nothing either. The current amounts and limits live on the pricing page, which reads the live catalogue, and that is why none of them are printed here: they are database rows and they move.
The trial runs fourteen days, asks for a card it does not charge until day 15, and comes with one brand, one connected account and a ceiling of ten posts that does not reset. When it ends the workspace is not deleted: it drops to a floor where connected social accounts go to zero and the data stays. That is not a free plan and calling it one would be a lie. If what you are weighing is CRM depth in itself, the conversation continues in the Attio comparison, which charges per seat and publishes a record ceiling on top.
What HubSpot does better
Four things, and all four are big.
The first is depth. Workflows and automations with hundreds of rules, deal scoring, email sequences, calls recorded and measured with minutes included, advanced reporting on any property you define. If selling is your team's main job and the CRM is the tool they do it with, HubSpot plays in a different division and there is no point pretending otherwise.
The second is the ecosystem. Thousands of published integrations, a network of certified partners who will implement the thing for you, courses, certifications and a community large enough to answer you at two in the morning. When your operation depends on a tool, being able to hire somebody who already knows it is a serious argument, and there is nothing equivalent to offer here.
The third is the transparency of its metering. Publishing the credit top up price, the call minutes per plan and the exact onboarding amounts is more honest than most of its category manages, and it makes a budget that holds.
The fourth is the front door. A genuinely free CRM, for two users, with no expiry date, where anyone can start entering contacts this afternoon. That door does not exist here.
The reasonable conclusion is not that one replaces the other. If your business is selling and you want the best machine for it, you already know which one that is. If your business is running other people's social accounts and what you need is the deal, the quote, the contract, the invoice and the publishing calendar living in one place, then you are comparing a CRM with a part of something else, and the standalone CRM will not solve the other thirteen things for you.