GoFeed vs Attio: a per seat CRM with a record ceiling

Two multipliers on one invoice

Almost every CRM of this generation charges per seat. Attio does that and adds a second constraint very few publish: a maximum number of records per plan, and a maximum number of objects you are allowed to define. That is more honest than hiding it, and it also means there are two separate ways for the bill to rise without you asking for anything.

The middle column comes from Attio's own pricing page, which has the additional virtue of being published in euros. The right one comes from this product's module catalogue. The feature by feature comparison runs out quickly, because these are two different categories: what matters is how each one is paid for and who each one is built for.

What Attio costs today

Prices checked on 8 September 2026: Attio.

On top of that there are credits, and those are published too: one allowance attached to each seat and another attached to the workspace, with top up blocks running from 70 to 410 euros a month depending on size. The free plan also caps outbound email at 200 messages a month, and Plus raises that to 1,000. That row is worth a close look if your sales process leans on writing from inside the CRM itself, because it is a limit you reach sooner than you expect.

The arithmetic for a six person sales team on Plus billed annually is 186 euros a month, 2,232 a year. The same six on Pro is 444 a month and 5,328 a year, and that jump is not necessarily caused by hiring. It is caused by going from five objects to six, or from 250,000 records to 250,001. Nothing about the team changed; the shape of what it stores did, and the whole team pays for that.

A record ceiling is an unusual constraint

It deserves a slow explanation, because it is the part of the model fewest people check when comparing and the part that surprises them most afterwards.

A record is a row: a company, a person, an enriched note, a custom object you defined. In a CRM that syncs contacts in real time and enriches data by itself, you do not create records one at a time. They appear. Every email address somebody on your team crosses paths with can become a row, and that is exactly the feature that makes the product good. The consequence is that the number grows on its own, and grows faster the better the sync works.

Attio publishing the exact figure is the right thing to do and fairly rare in its category. Most competitors say "unlimited records" and then apply a soft limit you find out about when you email support. But a published ceiling is still a ceiling, and the practical reading is this: the day you reach it, the only exit is the tier above, for every seat at once rather than for the one that filled it. A ten person team moving from Plus to Pro does not pay the difference on one seat, it pays it on ten.

This is not a trap. It is a pricing model consistent with a product whose whole proposition is that the database fills itself. It just has to be budgeted against the curve rather than against today's snapshot.

There is a third number worth reading on the same screen, because it completes the picture: the credits. They are counted two ways at once, an allowance riding with each seat and another riding with the whole workspace, and the top up has a published price per block. Which means the same plan can cost different amounts two months running, depending on how much the metered features were used. Added to the seat and the record, that is three variables moving at the same time, and none of the three depends on you deciding to spend more.

Per seat, per record, and a price that counts neither

A record ceiling and a per user price read differently once they sit on the same screen as a rate that counts neither of them.

The two columns do not measure the same thing, even though for once they agree on the currency. The left one is per user and per month: multiply it by the people who join, add the credits that have to be topped up, and add the whole tier jump on the day the database touches its ceiling. That is the fine difference between the two units. A seat is something you decide on the day you hire somebody; a record appears on its own while the product does the exact thing you bought it for. The right one is the whole workspace, including VAT, the Spanish value added tax, with no per seat charge and no quota tied to how many rows you keep.

What fits in neither column is the usual. On Attio's side, the data model you define yourself, real time contact sync, automatic enrichment, and a zero tier that has no equivalent here. On ours, the thirteen pieces surrounding the CRM: fourteen networks, client approval, an inbox that treats a review as one more message, and the commercial documents that come out of the deal you won.

The CRM here does not play on that ground

Worth saying before anybody buys it expecting something else. The CRM in this product is three objects and they are not configurable: deals, contacts and meetings. They sit next to the clients and brands the workspace already runs, and they are wired to the quotes, contracts and invoices that come out of those deals. That wiring is the reason it exists. A deal you win becomes a quote built from your service catalogue, that quote becomes a contract, and the contract becomes an invoice with your own numbering series, your VAT regime, and your IRPF withholding, the Spanish income tax retention.

What is missing: objects you define yourself, automatic data enrichment, mailbox sync, outbound sequences, saved views, and CSV import from the interface, although the tool set your own assistant uses does carry a bulk upload. Measured against Attio as a pure CRM, that list is long and there is no elegant way to hide it.

There is one more restriction and it is about audience. The CRM is a feature of agency workspaces, like the client portal and the commercial documents. A creator or a brand that manages itself gets the calendar, publishing, analytics, the inbox, bio pages, drive and tasks, but no CRM. What the module holds is on the CRM page, and how it fits into an agency's week is in the CRM for agencies guide.

How it is paid for here

Per workspace rather than per seat. Limits belong to the whole workspace, so the seventh person on the team does not move the invoice, and no quota depends on how many rows the database holds. Amounts include VAT, the value added tax charged in Spain, there is no minimum term, no setup fee, and nothing is charged per published post.

A plan carries five quotas and four are hard: members, storage, connected social accounts and ad accounts. The fifth is the contacts reached by the DM automation, the only soft one, and outside the entry tier it has no ceiling; on the entry tier a cap remains that blocks nothing either. The current figures live on the pricing page, which reads the live catalogue, which is why none of them appear here.

If what you are actually weighing is the cost of a per seat CRM in general, the other clear case is the HubSpot comparison, which adds a mandatory onboarding fee on its upper tiers.

What Attio does better

Four things, and the first one decides most arguments.

The data model. You define your own objects and your own relationships, and the product bends to how your company works instead of forcing your process into somebody else's pipeline. If your business has an odd shape, and plenty do, no shortcut replaces that flexibility. Here there are three objects and they are the three you get.

The speed. Attio is fast in a way you notice within ten minutes of using it, with real time contact sync and enrichment that runs by itself. For a team living inside the CRM eight hours a day, interface latency is a feature rather than a matter of taste.

The transparency of the limit. Publishing the exact record count per plan, and the credit top up price per block, lets you work out next year on a spreadsheet. That is more than almost anybody in its segment does, including the ones who advertise simplicity.

And the zero tier. Three seats, three objects and fifty thousand records for nothing, with no expiry date. A small team can build its entire CRM there and pay nothing for months. That door does not exist here, and saying otherwise would be false.

The reasonable conclusion is that they do not compete. If your business lives in the sales pipeline and you want to model it your way, Attio is the better CRM and there is nothing to argue about. If what you run is an agency that publishes to fourteen networks, gets client sign off and invoices afterwards, then the CRM is one part of the job rather than the job, and buying it on its own leaves the other parts unsolved.