A content calendar you can download
An editorial calendar rarely collapses for want of ideas: it collapses because nobody decided the days. Say how many pieces you publish, on which days and against which pillars, and the grid builds itself below, with the pillars rotating instead of piling up in one week.
The rhythm
Everything that gets published: posts, reels, stories, carousels. If you do not know your number yet, the posting frequency guide argues it out.
How many weeks you want to settle in one go.
The first week begins on that day and no piece lands before it.
The mix
The one with a comma is there on purpose: the CSV quotes it and it stays a single column.
The grid
- Pick the day the calendar starts on.
- The dates that matter in your market, the public holidays and the long weekends. The spread is deliberately regular and those days get adjusted by hand afterwards.
- What worked last month. This distributes by turns, not by performance: no piece here knows how the one before it did.
- The content. The idea and notes columns come out empty because nothing is written for you here, neither the caption nor the script.
- The production. A grid of forty pieces builds in a second and takes weeks to shoot, and that arithmetic belongs to the clients per person calculator.
Frequently asked questions
Can this CSV be imported into GoFeed?
No, and it is worth saying before anyone tries. The file is meant for your spreadsheet: Excel, Google Sheets or Numbers. In GoFeed the calendar fills up as you schedule posts, not by uploading a file, so this is a template for deciding the rhythm rather than a bulk load.
Is anything I type here stored somewhere?
No. The whole page runs in your browser and makes no call to any server: the pillars you write and the dates you pick never leave your machine, and the file is assembled there at the moment you download it.
Why do some CSV files open with broken accents in Excel?
Because Excel on Windows assumes the system encoding unless the file carries the byte order mark (BOM) that identifies it as UTF-8. This one carries it, which is the difference between reading a pillar name correctly and reading a row of symbols. If you open it with another tool and see odd characters, choose UTF-8 on import.
Why do the pillars rotate instead of running in blocks?
Because a calendar built in blocks shows: three weeks of product talk and one about customers is what filling a grid top to bottom produces. Rotating spreads the pillars and the networks by turns, so any single week lifted out of the calendar already has a mix. If you prefer blocks, re-sort the column in your sheet: that is what the CSV is for.
Fourteen days to decide
Connect one account, schedule a week and see whether it fits. If it does not fit, cancel before day 15 and nothing is charged.