There are two families of alternative and they should not be mixed. Vendasta, SuiteDash, Assembly and Wayfront solve the portal, the CRM and running an agency under your own brand. GoFeed solves the content half: publishing to fourteen networks, measuring, and getting the client to approve. The deciding question is how much of your week is content.
The five, in one table
Before arguing about which is best, it helps to see at a glance what each one asks for to start, where your own branding appears, and what each does about social networks, which is the column where most of them go quiet.
| Tool | Entry tier | Your own branding | Social publishing |
|---|---|---|---|
| GoHighLevel | $97/mo, 3 sub accounts | Full resale on the top tier | A scheduler, no network list published |
| Vendasta | $0 fee plus $99/mo minimum spend | Full from the second tier | Yes, and it grows by tier |
| SuiteDash | $19/mo, unlimited clients | Extreme from the cheapest plan | Not mentioned on its rate card |
| Assembly | Free, or $29/mo billed annually | Badge removal from Professional | Not mentioned on its rate card |
| Wayfront | $129/mo, 5 seats | Branded portal from the first tier | Not mentioned on its rate card |
| GoFeed | See the pricing page | Portal, emails and documents in your brand | Fourteen networks with per platform types |
Prices checked on 8 September 2026: GoHighLevel, Vendasta, SuiteDash, Assembly, Wayfront.
Four of the six rows say the rate card does not mention social publishing at all. That is not an oversight on those pages: the whole category was built around the portal, the CRM and invoicing, and content was assumed to live in some other tool.
The table also does not compare figures that mean the same thing. SuiteDash's $19 tier is a closed rate, Vendasta's $99 is a purchase commitment, and GoHighLevel's $97 is a floor with SMS, voice, email and AI consumption stacked on top. Comparing those three numbers to each other without saying what each one measures is the most common mistake in this search.
Vendasta, if the business is reselling
Vendasta is the hardest of the five to compare, because it is not a subscription. The base fee is zero and what you commit to is a monthly minimum spend inside its own product catalogue, plus an activation fee of the same size to begin: $99 a month on Starter, $499 on Professional and $999 on Premium, the last two with a one year contract.
That spend is not lost, it is consumed on their own products which you then resell with your margin: reputation, local SEO, campaigns, hosting, conversation tools. On top come extra seats between $30 and $65 a month depending on the plan, additional reports at $2 each, and payment processing at 2.9 % plus $0.30 per transaction.
There is a nuance that costs money when it is discovered late: third party products from its marketplace and the managed services do not count towards that minimum spend. You can be spending inside their platform and still not be covering the commitment.
The detail that settles most conversations is white label. The entry tier is co-branded only: your mark appears next to theirs, not instead of theirs. Full white label starts on the second tier, which is also where the annual contract appears. The fine grained comparison on that axis is in white label tools for agencies.
SuiteDash, the cheapest flat rate in the category
SuiteDash charges a flat rate per account with unlimited clients, portals and staff on every plan: $19 a month on START, $49 on THRIVE and $99 on PINNACLE, with annual equivalents of $180, $480 and $960. The only things that grow by tier are storage and the depth of the automation kit.
What is remarkable is not the price but where it puts your branding. Your own domain, login screen and branded mobile app come with the $19 plan, when the rest of the category reserves that for upper tiers or sells it as an add-on. For an agency that wants a serious portal wearing its own face and little else, that is hard to beat.
It also offers something nobody else on this list does: a single very long term payment, a hundred years paid up front, for anyone who would rather close the cost of a tool and never think about it again. That is a treasury decision more than a product one, but it is published and it is real.
What you will not find is social publishing, profile analytics or a comment inbox. Its rate card mentions none of the three, and not out of modesty. The full automation kit, the ticket system and the LMS also wait until the most expensive plan.
Assembly, the only one with a real free plan
Assembly, formerly Copilot, is the only one of the five with a permanent free tier rather than a trial: one internal user, five active contacts, three apps and fifty build credits a month. After that, $29 a month billed annually or $49 month to month on Starter, and $90 or $99 on Professional, which is where three internal users, 500 active contacts and the option to remove their badge from the portal arrive.
Unused build credits roll over for a month, which matters more than it sounds: a busy launch week does not immediately push you into buying credits you would not otherwise need.
Its variable cost model is different and worth reading closely: extra build credits are $0.60 each and additional apps $5 a month above the five included. In exchange, hosting and the AI usage of those apps are included, with no separate per client charge. Its Advanced plan does not render a readable figure on its own page, so you will not see one invented here.
Wayfront, a branded portal from the first tier
Wayfront, formerly Service Provider Pro, aims at productised service agencies and tiers by seats: $129 a month on Base, or $99 billed annually, with five seats, one terabyte and unlimited clients and projects. Pro rises to $299 a month, or $249 annually, with ten seats and the white label reseller mode. Extra Pro seats are $20 a month.
Its entry plan already includes a branded portal, CRM, project management, a form builder and more than forty integrations, so the jump to Pro is bought for the seats, the reseller mode and the portal template editor, not for the basics.
It has two good oddities for this category. It takes no cut of your payments, which go straight to your own account, and it ships a direct connection to Claude and ChatGPT plus a command line interface, which is unusual among agency operating systems. The integration API add-on, on the other hand, costs $300 a month on its own.
Everything in this article happens in one place in GoFeed.
Try it freeGoFeed, when half the work is content
This is where the family changes. GoFeed builds no funnels, sends no SMS or voice, and resells nobody's software. What it does is the part the previous four leave out: publishing to fourteen networks respecting each one's formats and limits, gathering messages, comments and Google Business reviews into a single inbox with a 24 hour clock on it, and measuring six networks with the aggregation rule for each metric written beside it.
Those details are where the day actually goes. A post is not a caption and an image: Instagram takes feed, reel, carousel and story with 2,200 characters, LinkedIn goes to 3,000, Bluesky stops at 300, and the automatic first comment exists on four networks only. A tool that ignores those differences quietly hands the work back to a human.
On top of that sits approval, which is what turns a publishing tool into an agency tool: one yes, from your team or from the client in their own portal, and a comment attached to the piece when it comes back. The portal is an agency workspace feature and it is explained on the client portal page.
It also carries what no international suite solves in Spain: quotes, contracts and invoices with your own number series, eight VAT regimes, IRPF withholding, the income tax retained on Spanish invoices, and the invoice hash chain required by Royal Decree 1007/2023. Pricing is counted per workspace rather than per seat, and the figures live on the pricing page.
What GoHighLevel still does better than all five
Worth saying, because people looking for an alternative are usually annoyed with the invoice rather than with the product.
GoHighLevel is the only one on this list that lets you resell the whole platform as though it were yours, create sub accounts automatically and keep a margin on the phone and email your client consumes. Vendasta resells a catalogue and Wayfront has a reseller mode on Pro, but SaaS Mode is a different animal and still has no rival.
It is also the one with an ecosystem. Templates, full industry configurations, implementers, training and a community awake at any hour. And it is the only one that gathers funnels, pages, forms, message campaigns, bookings and a CRM in one place, with unlimited contacts and users from the entry tier.
If you are leaving over variable cost, look at SuiteDash or Assembly. If you are leaving because you want to sell software under your own name, Vendasta is the next stop. And if you are leaving because the social side falls short, the direct comparison is in GoFeed against GoHighLevel, while the three classic suites are measured against each other in GoHighLevel, Vendasta and SuiteDash.