Planoly plans by looking, and its Instagram grid is better than ours: that is worth saying before anything else. GoFeed publishes to fourteen networks and is built for what turns up afterwards, once a creator is running more than one brand and somebody outside wants to see the content before it goes out.
What each one covers, in one table
Both schedule, both have a calendar, both show metrics. The difference is not in that layer. It is in how wide the set of things you can connect is, and in what happens once the account stops being only yours.
| Planoly | GoFeed | |
|---|---|---|
| Networks per profile set | Eight, one channel of each | Fourteen connectable |
| X (Twitter) | Yes | No |
| Visual grid planner | Yes, it is the product | No |
| Per network analytics | Yes, on the paid plans | Yes, on six networks |
| Inbox with messages, comments and reviews | Not on its pricing page | Yes |
| Direct message automation | Yes, on Instagram | Yes, on Instagram and Facebook |
| Selling digital products from the bio | Yes | No |
| The billing unit is | Social Set and user | Workspace |
Not one cell in that table is an opinion: the left column comes from Planoly's own pricing page and the right one from this product's module catalogue. What the table does not explain is which of those differences will actually hurt, and that depends entirely on where you are in your career.
What Planoly costs today
Planoly charges by "Social Set", which is its own unit and the first thing to understand: a set groups one channel of each network, so running two Instagram accounts consumes two sets even if you never touch the other seven networks. Users are counted separately.
| Plan | Social Sets | Users | Per month |
|---|---|---|---|
| Starter | 1 | 1 | $14 |
| Growth | 2 | 2 | $24 |
| Pro | 6 | 6 | $47 |
Prices checked on 8 September 2026: Planoly.
The same page publishes an annual cycle at $16, $28 and $55 a month, so it is worth reading both columns before committing to a year. The add-ons are priced and clearly stated: on Growth, $10 a month per extra Social Set and $5 per extra user; on Pro, $8 and $3 respectively. There is a free tier, but only inside the mobile app and capped at ten uploads a month, and the paid plans come with a fourteen day trial.
That arithmetic is friendly while there is one brand and one person. It stops being friendly the day you run three projects of your own plus somebody else's account: that is four sets, and the next tier arrives because of the profile count rather than because of the real workload.
Fourteen networks against a set of eight
Planoly covers Instagram, Facebook, X, Pinterest, LinkedIn, YouTube, Threads and TikTok. GoFeed connects fourteen: all of those except X, plus Reddit, Bluesky, Google Business, Telegram, Snapchat, Discord and WhatsApp. Here is the uncomfortable part, because in this comparison it goes Planoly's way: X does not exist in GoFeed, organic or paid, so if you post there daily this conversation ends in one paragraph.
Breadth is not a list, it is what each network lets you do without leaving the piece. Instagram takes feed, reel, carousel and story, with 2,200 characters and one to ten pieces of media. TikTok takes video and photo, up to 35 files. LinkedIn goes to 3,000 characters. Bluesky stops at 300 and four images. Reddit allows 40,000. Alt text runs to 1,000 characters and the automatic first comment works on Instagram, Facebook, LinkedIn and YouTube, and nowhere else. How one piece is composed so it can go out across four networks with different limits is on the calendar and publishing page.
The networks in the second half of that list matter more than they look for a creator building an audience outside Meta's ecosystem. Google Business is where a local business collects reviews, Telegram and Discord are where a paying community actually lives, and Bluesky and Threads are where a good share of short text traffic is being redistributed right now.
The day a brand enters the conversation
A creator who starts working with brands discovers three things at once: there is a second brand to run, there is somebody who wants to see the content before it goes out, and there is a summary asked for at the end of the month. All three change the tool you need, and not in the same direction.
It is worth stating precisely how this works in GoFeed, because it is a real constraint and not a nuance. A creator workspace has no clients: the concept does not exist, brands hang directly off the workspace, and the product carries an automatic check that keeps the word "client" off every screen of that kind of workspace. Client approval, the client portal and the monthly PDF report that sends itself are agency workspace features, and they do not appear in a creator one no matter what is paid.
What everyone does get is the analytics. The distinction is fine and deserves the paragraph: measuring belongs to every workspace, and the packaged report that goes out by email with your branding on it belongs to the workspaces that manage third parties. The kind of workspace is chosen at sign up and can be changed later, so the road from creator to agency does not mean rebuilding the calendar or reconnecting the accounts.
Everything in this article happens in one place in GoFeed.
Try it freeWhat a creator workspace does hold
Eleven things, and they are worth listing because that is exactly the bar Planoly has to be measured against. Publishing to fourteen networks, and the calendar. Analytics on six: Instagram, Facebook, TikTok, YouTube, LinkedIn and Google Business, with around thirty metrics documented alongside their aggregation rule, which is the difference between a report and a pretty number: reach is never summed across days, and demographics exist on Instagram and YouTube only.
An inbox with three kinds of object rather than two: private messages, comments and reviews, with Google Business reviews landing in the same thread list as an Instagram DM, and a clock that marks a message overdue at 24 hours because that is the window Meta itself imposes. A Bio page per brand, with sixteen templates and per day stats, served from the same site as this article. Bio Pro buys three concrete things: it removes the mark in the footer, opens up the per day detail in the analytics, and allows custom slugs. It is not a domain of your own, and saying otherwise would be selling something else.
Then the message automation on Instagram and Facebook, tasks, importing from Drive, and an MCP door so your own assistant can work on your data with the model you bring yourself. The product does not write for you: it generates no captions and no images, and there is not one model call anywhere in that layer.
The price goes by workspace rather than by seat, it includes VAT, the Spanish value added tax, there is no minimum term and nothing is charged per published post, so posting more does not move the invoice. The current figures live on the pricing page, which reads the live catalogue. The trial runs fourteen days; it asks for a card to start and charges nothing until day 15. The comparison with the other tool a creator weighs at this point is in GoFeed against Tailwind.
What Planoly does better
Five things, and none of them is decoration.
The first is the grid. Planoly grew up around Instagram and Pinterest, and planning by dragging images until the profile looks the way you want is the product, not a tab. GoFeed does not match that and does not try: if your job is composing the feed before publishing it, that difference shows up every single day.
The second is that the link in bio page and the selling of digital products or merchandise come included on every paid plan, the entry one included. There is a links page here, but no store and no checkout inside the bio, and for a creator selling a preset or a PDF guide that can be the whole decision.
The third is Instagram direct message automation from the cheapest plan. Getting a keyword in a comment to trigger a private message is a feature many tools sell as an upgrade, and Planoly puts it in the entry tier. The fourth is X, which Planoly publishes to and which does not exist here, in either direction. And the fifth is unlimited uploads on every paid plan, with no cap on the number of pieces you push through in a month.
The reasonable conclusion is not that one always replaces the other. If you are one person with an Instagram account and a Pinterest account and your work is visual, Planoly does exactly that and does it cheaply. If you run several brands, answer reviews, measure with rules that survive an awkward question, and can see the moment coming when you will work for third parties, the bar is a different one. The full line by line list of what a creator actually buys is in the content creator tools round up.